The SEO society is expecting a major Google Penguin update, which is expected to have a significant collision upon SERPs. Matt Cutts, Head of Web Spam at Google, has explained in topical weeks the Google Penguin algorithm filter had iterated but would be topic to a main new update.
Google Penguin is a link quality algorithm, intended to remove sites from the search results, which are obvious to use manipulative techniques to improve their visibility in the SERPs. Many have assert that their sites were unreasonably punished, and the Google Penguin algorithm had been badly implement, but one fact that cannot be uncertain is that Google’s web spam team had made an contact on the excellence of search result.
But as Google has collected data, and tested Google Penguin additional, the site is now eager to use the information they have erudite and carry out a chief structural renovate of Google Penguin.
In the past, Google Penguin has penalize too much anchor text, links from low quality sites, unnatural links, schemes such link operate and buying, links from duplicated satisfied, links designed to influence PageRank, links from computerized content and satisfied which does not serve the end user.